Global Real Estate MarketingOver 90% of all buyers’ find their home from some kind of online search. Most home buyers and sellers will end up visiting some of the most indexed sites such as,, and many other Real Estate portals like them.

Once they get to these sites you want your home to look more impressive than everyone else. Real Estate marketing is not only about being found everywhere online but also making sure that what home buyers and seller’s look at stands out from the competition.

This is achieved by providing high end photography, video tours, and custom written descriptions about your home. In today’s real Estate environment these are the kind of things that separate those home owners that are selling, from those that are languishing on the market.

When you market your home with Bill Gassett at RE/MAX Executive Realty, you can be certain that what you will get is dominant internet exposure. Not only will your home be syndicated to numerous real estate sites but we also use social media such as Facebook, Pinterest, Google Plus, Twitter, Youtube and the popular Real Estate network to drive traffic to your property. Very few real estate agents use these tools effectively or have any kind of following that would make a difference.

Lastly and maybe most importantly, your home will be found from competitive online Google searches. Today everybody uses Google as a search tool. Real Estate searches are of course something that many folks will do when looking for a home or condo. When you work with me you will not only see this website show up for your city or town, you will see many of my other websites and real estate blogs as well. Everything I do is about exposing your home to the masses. Most Realtors might have a single website. I have five real estate sites to market your home!

Metrowest MA Real Estate ExposureTo ensure the marketing is all tied together, you will find a sign rider that is placed on all my RE/MAX signs that says “Google this address”. I was the first real estate agent in Massachusetts to come up with this idea and was featured in a national real estate magazine for innovative marketing ideas. The Google this address concept is done to reinforce buyer’s to remember they can find everything under the sun about the particular home of interest. What they will find is all the national Real Estate sites along with my websites, blogs and video tours. We leave no avenue untouched in finding a buyer for your home.

It is this kind of marketing along with my intensity, drive and dedication to the business that has allowed me to be one of the top 5 RE/MAX real estate agents in Massachusetts for thirteen out of the last fourteen years.

I treat every client the same way whether it is a $75,000 condo or a million dollar home. Your property will get the utmost attention.

Many people believe that all Real Estate agents do the same thing to sell homes. This could not be further from the truth. Don’t make this mistake – hire a top producing Realtor who will increase your chances for RESULTS!

If you are thinking of selling your home, I would love the opportunity to interview for the chance to represent your best interests. I have a passion for Real Estate and love to share my marketing expertise! There are very few Massachusetts real estate agents that provide the level exposure your home will receive when you hire me!

Give me a call if you need a top real estate agent in one of these towns: Ashland, Bellingham, Douglas, Framingham, Franklin, Grafton, Holliston, Hopkinton, Hopedale, Medway, Mendon, Milford, Millbury, Millville, Northborough, Northbridge, Shrewsbury, Southborough, Sutton, Wayland, Westborough, Whitinsville, Worcester, Upton and Uxbridge MA.

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When to Reduce My Home Price

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Popcorn Ceiling Removal Tips One of the more popular home renovation searches is how to remove a popcorn ceiling. With good reason as popcorn ceilings are no longer an appealing feature in today's homes.Popcorn ceilings were all the rage in the 1960s and for many years after – partly because people liked them, and partly because they made building homes that much easier. As a builder, you … [Read More...]

Habits of an Effective Realtor

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Safety Tips When Selling a Home

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What Safety Procedures Should I Follow When Selling My Home? When selling a home, there are dozens of questions running through a sellers mind. Many of the most frequently asked questions from home sellers relate to topics such as interviewing agents, how to price a home, and the cost of selling a home.One topic that isn't normally running through a sellers mind is what safety tips should be … [Read More...]

Annoying Things Home Sellers Deal With

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6 Reasons You Need A Buyer’s Agent When Buying New Construction Do I need a real estate agent when buying a new home? Inquiring minds want to know.When you decide to take the leap and buy a new construction – a home you get to customize and be the first to live in – it can seem so easy. You are the one calling the shots, and there is no risk of winding up in a home with a bunch of problems … [Read More...]

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Real Estate Article Archives

RE/MAX Executive Realty has 6 offices to service all of your Real Estate needs including the following locations through out Metrowest Massachusetts. You can reach Bill Gassett at 508-625-0191.

22 South St #203
Hopkinton, MA

308 West Central Street, Suite E
Franklin, MA 02038

414 Washington Street
Holliston, MA

68 Worcester Street
North Grafton, MA

14 North Meadows Rd
Medfield, MA

2 Mt Royal Ave #120
Marlborough, MA